Opportunities
AirOps Opportunities surfaces actionable recommendations to improve your AI search visibility. Based on your tracked prompts and competitive analysis, Opportunities identifies specific actions you can take across four categories.
Opportunity Types
Net-new content opportunities where competitors appear in AI search results but you have no content addressing the topic. These represent content gaps: questions your audience is asking that you're not answering at all.
Existing content to update where competitors are outperforming you. These are high-impact, lower-lift opportunities since you already have content addressing the topic. You just need to improve it to close competitive gaps.
Frequently-cited domains that represent partnership and off-site optimization targets. Since LLMs pull from across the web, building relationships with influential sites can improve how your brand appears in AI responses.
Reddit conversations where your brand could authentically engage. LLMs increasingly cite user-generated content because these discussions carry strong authenticity signals, and these conversations happen whether you participate or not.
Taking Action
Each opportunity type includes bulk selection and Grid export capabilities. Select opportunities, then:
Create New Grid: Generate a Grid pre-populated with your selected opportunities for workflow processing
Add to Existing Grid: Append opportunities to any existing Grid with column mapping
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