Power Agents

What are Power Agents?

Power Agents are pre-built, reusable workflow components designed to accelerate your content operations in AirOps. Think of them as expertly crafted building blocks that encapsulate best practices for common marketing and SEO tasks. Each Power Agent is a tested, optimized mini-workflow that performs a specific function—from keyword research to content creation to optimization tasks.

Rather than building workflows from scratch, Power Agents allow you to leverage proven processes that our team and community have refined through hundreds of iterations.

Where to Find Power Agents

You can access Power Agents in two ways:

1. Within the Workflow Studio

When building a workflow, click the "Power Agents" tab at the top of the step selector panel. Power Agents are organized into categories:

  • Content Research - Analyze SERPs, cluster keywords, identify opportunities

  • Content Planning - Create briefs, research products, plan content strategy

  • Content Creation - Generate articles, add links, create meta tags

  • Content Refresh - Research competitive gaps, improve existing content

2. Directly in the Grid

Power Agents can be added directly to your Grid for bulk running:

  1. Click "+ Add Column" in your Grid

  2. Select a Power Agents from the dropdown menu

  3. Map the Power Agents inputs to your existing Grid columns

  4. Run the Power Agents across multiple rows simultaneously

This enables you to process hundreds of rows at once, with results appearing directly in your Grid for immediate use.

Viewing Power Agents Details

To understand what a Power Agent does before using it:

  1. Click on any Power Agent in the selector

  2. Select "Learn More" to view:

    • Expected Inputs - What data the Power Agent requires

    • Expected Outputs - What the Power Agent will generate

    • Details - Including last update, task cost, and estimated runtime

    • Category - The functional area it belongs to

This detailed view helps you understand exactly how the Power Agent will transform your data and what resources it will consume.

Scheduling Power Agents

Schedule Power Agent columns to run automatically:

  1. Click the Power Agent column header

  2. Select "Schedule Workflow"

  3. Configure:

    • Frequency: Daily, Weekly, or Monthly

    • Time & Days: When to run

    • Row Filters: Target specific rows (e.g., "output is empty")

    • Row Limits: Control batch size

Forking Power Agents

Note: This feature is currently available as an add-on on Enterprise tier plans.

Forking allows you to create a customized version of any Power Agent. This is useful when you want to:

  • Modify the underlying prompts to match your brand voice

  • Adjust the logic for your specific use case

  • Add or remove steps from the workflow

  • Create variations for different content types

Best Practices

  • Start with Power Agents - Before building custom workflows, check if a Power Agent already exists for your use case

  • Chain Power Agents - Many Power Agents are designed to work together (e.g., "Create Content Brief from Keyword" → "Create Article from Content Brief")

  • Review outputs - Power Agents include quality control mechanisms, but always review outputs before publishing

  • Monitor costs - Check the task cost in the details view to understand resource usage before running at scale

Power Agents are continuously updated based on user feedback and performance data, ensuring you always have access to the most effective workflows for your content operations.

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